Nurse practitioners like myself bring authority to the content we create. This authority carries the weight of trust with it.

Google is doing more to reward websites with higher-quality content. This is an effort to reduce the plethora of AI-produced content.

To help your organization stand out as a trusted source, tailor the messages to specific audiences. Messaging going out to your healthcare t

10 key elements to great scriptwriting for podcasts and webinars.

Using writers is an effective way of weaving necessary information with storytelling that resonates with the reader.

Any good writer knows there is more than just writing that goes on. As a freelancer, there is marketing yourself with letters of intro

The editorial calendar began in the publishing world as an actual calendar that provided a framework for putting out content over the year.

There is value in outsourcing the content that goes beyond just an additional labor force. Here are six reasons you should consider outsourc

Inclusive language is vocabulary that is sensitive to other cultures, ages, abilities, and genders by avoiding use of words or terms that ma

A style guide is information provided by an organization’s editorial or marketing team to direct how the writing for the brand looks.

I speak the same language as other medical professionals. This allows me to engage more easily with others in the healthcare field.

Linking to outdated and inaccurate information can deter users from coming back.