Leanna Coy, FNP-C
Healthcare changes: the power of communicating effectively
To help your organization stand out as a trusted source, tailor the messages to specific audiences. Messaging going out to your healthcare t
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The Provider Perspective
Health Writing From A Nurse Practitioner
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Leanna Coy, FNP-C
Elements of Scriptwriting
10 key elements to great scriptwriting for podcasts and webinars.
Leanna Coy, FNP-C
Want to Collaborate With a Writer? Here's What You Can Expect From Me.
Understanding how someone works can narrow down the list of potential writers you may want to hire for your project. Since you are here, I m
Leanna Coy, FNP-C
Tailor Your Content To Achieve Tailored Results
Using writers is an effective way of weaving necessary information with storytelling that resonates with the reader.
Leanna Coy, FNP-C
The Predatory Journal Problem
Open Access journals has led to a booming predatory journal industry. The unfortunate aspect of this industry is the plethora of poor qualit
Leanna Coy, FNP-C
Building A Powerful Editorial Calendar
The editorial calendar began in the publishing world as an actual calendar that provided a framework for putting out content over the year.
Leanna Coy, FNP-C
Boosting Business Growth by Outsourcing Your Content Writing
There is value in outsourcing the content that goes beyond just an additional labor force. Here are six reasons you should consider outsourc
Leanna Coy, FNP-C
Welcoming Words: A Practical Guide to Inclusive Language
Inclusive language is vocabulary that is sensitive to other cultures, ages, abilities, and genders by avoiding use of words or terms that ma
Leanna Coy, FNP-C
The Magic of a Style Guide
A style guide is information provided by an organization’s editorial or marketing team to direct how the writing for the brand looks.
Leanna Coy, FNP-C
Writing for Success
I speak the same language as other medical professionals. This allows me to engage more easily with others in the healthcare field.
Leanna Coy, FNP-C
Click Here to Find…Outdated Information?
Linking to outdated and inaccurate information can deter users from coming back.
Leanna Coy, FNP-C
Content that Converts: Grabbing A Reader's Attention and Keeping Them Hooked
How content is organized on the page affects readability. The use of color and the location of graphics will make the page more visually app
Leanna Coy, FNP-C
Ouch! The Pain Points of a Nurse Manager
The work of a nurse manager is extensive with many pain points they juggle on a daily basis. When preparing B2B content for nurse managers,
Leanna Coy, FNP-C
How to Interview an Intellectual
Sometimes, the stories can add great anecdotes that will add interest to your article. Just don’t let them go too far off on an unrelated ta
Leanna Coy, FNP-C
What Kind of Exam Am I Getting?: Creating User-Friendly B2C Content
How to make your B2C education and explanation of services easy to understand As a provider of women's health exams, I frequently see...
Leanna Coy, FNP-C
Mastering the Art of Critical Review for Reliable Health Content
Health information is everywhere, whether or not you recognize it. From your morning news shows to the commercials that run between...
Leanna Coy, FNP-C
How Content Writers Can Help With Three of the Biggest Content Marketing Trends of 2023
Conversational artificial intelligence (AI) software, like ChatGPT, Bing, and Google Bard, made a big splash this year with how they can...
Leanna Coy, FNP-C
Three Methods of Simplifying Health Content
Familiarity with medical terms is different from understanding them. Medical terms like “myocardial infarction” may sound familiar, but the
Leanna Coy, FNP-C
Three Elements that Engage Readers of Your Content
Each person learns and retains information using different methods, so I use all available tools to help patients understand their health an
Leanna Coy, FNP-C
How Nurse Practitioners Improve Healthcare Content
Freelance writers from various backgrounds are writing health-related content. Health information should start with authors knowledgeable in
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